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Flypaper Research Page
Page|INSITE:FlypaperGroupMemberIntroductionPage]">Flypaper Group Member Introduction Page

Table of Contents">Table of Contents

I">I

History">History

II">II

How Flypaper relates to other applications">How Flypaper relates to other applications

III">III

Real world application">Real world application

IV">IV

Demonstration of educational value">Demonstration of educational value

V">V

How Flypaper is used internationally">How Flypaper is used internationally

VI">VI

References">References


I. History">I. History

">

 

In 2006, Don Pierson began developing Flypaper as a “collaborative development tool” [1]. Pierson is now the president and COO of Flypaper Studio, Inc. and oversees all business proceedings. He has a history in the interactive communications world, founding Interactive Alchemy in 2003 and drawing such big name clients as United Airlines and MetLife [2].

Pat Sullivan is the Executive Chairman of Flypaper Studio, Inc. and has certainly made his mark on the business world. He is the founder of ACT! He is the two time winner of the Ernst & Young “Entrepreneur of the Year” and has been recognized as one of the “80 Most Influential People in Sales and Marketing History” [3], along with the likes of Bill Gates and Donald Trump. It is safe to say he is a force to reckon with in the tech industry [4].

Images from http://www.flypaper.com/company/management.

Flypaper is software designed for businesses, agencies and developers to manage and create Flash content [5]. With Flypaper, customers can quickly create, update, manage and reuse Flash projects, saving the time and energy normally consumed by traditional Flash-equipped software [6].

Not only can Flypaper customers build and maintain projects, they can also monitor users and collect data with Flypaper’s tracking capabilities; this feature provides feedback as to how Flypaper content is being used [7]. Customers can then edit projects based on the given feedback, tailoring their products to the needs of the audience.

While Flypaper was specifically designed for experienced users, those without a background in Flash development were also kept in mind.  As quoted from the Flypaper website, “Non-technical users can create content without using developers by starting with Flypaper templates and pre-programmed components” [8].

Flypaper may be purchased for individual, educational, governmental, or industrial use [9].

Flypaper supports the following image, video, audio, and Flash files [10]:

  • Images: .jpg, .jpeg, .png, .bmp, .gif
  • Videos: .avi, .flv, .mov, .mp4, .mpg, .mpeg, .wmv
  • Audio files: .mp3
  • Flash Animations: .swf (Flash 9, ActionScript 3 recommended)

 (revised by Kelsey Faulkner, April 13th)

Below are youtube videos [11][12] which explain Flypaper in further detail:

Video 1 

[http://www.youtube.com/watch?v=eur4RkNJeYs

Video 2

[http://www.youtube.com/watch?v=LC4JJYqk-o8

(revised by Kelsey Faulkner, April 13th)

How to download your free trial of Flypaper!">How to download your free trial of Flypaper!

1.) Go to www.flypaper.com
 
2.) Click on the "Free Trial" tab in the top right corner.

3.) You will see this brief form; fill in the necessary information (Name, E-mail Address, etc.) and click "Submit" at the bottom of the page. 
5.) You will then be prompted to Begin you Download-Get your free trial now! Click on this image.
6.) Your download should begin automatically. However, if you have certain security measures set up on your computer you may have to right click the flashing toolbar and click download file.
7.) Then choose to Run or Save the file.
8.) The download should only take a few minutes.
9.) Follow the Wizard to finish the install (Make sure you have administration power on the computer or the download will not work)
10.) Enjoy your free trial of flypaper!    

Examples">Examples

The two videos [13][14] below are examples of what Flypaper costumers can create using interactive software.

example 1

example 2

 (revised by Kelsey Faulkner, April 13th)

Back to Table of Contents|#contents]"> Back to Table of Contents

II. How Flypaper relates to other applications">II. How Flypaper relates to other applications

">

 

Flypaper is a simple, useful tool that has some similarities to Microsoft PowerPoint and Adobe Flash. The main difference between Flypaper and other products is its ease of use: Flypaper strives to be user friendly. Andrew Kay from Convergent says, “Flypaper’s very easy to use, and I’m able to create things much faster than with other tools. This looks as good as something produced with Flash, except it’s easy to maintain” [15]. With Flypaper you can create products similar to Microsoft PowerPoint but with a more professional look and can achieve special features similar to those in Adobe Flash but with more speed and less hassle [16]. This spin-off program with its own unique flair has developed into great, easy software that is being used more and more by teachers and businesses.

Not only is Flypaper similar to Adobe Flash, it is also compatible with Adobe Flash. Adobe Flash is a multimedia application that is used to make videos, video games, and website animation [17]. With Flypaper you have the ability to grab a Flash animation, click and drag it into Flypaper, and use it in the new Flypaper project. Pretty cool, huh? This is just one of Flypaper’s many features.

Another product that works well with Flypaper is Adobe’s Captivate. Captivate is a program that is used for screencasts, and converting PowerPoint presentations into Adobe Flash format. You can also convert Microsoft PowerPoint directly into a Flypaper story without Adobe Captivate [18]. Say you have a Captivate movie and you want to view it in Flypaper. No problem. Just take the Captivate movie, click and drag it into Flypaper, and treat it just like an element in Flypaper [19].

As you read above, Flypaper can be combined with other applications to make slideshow and video production quick and professional. The unique part about this software is its simplicity and ease-of-access compared to other similar software. For example, take a look at these two screenshots:

With Flypaper's interface on the left and Adobe's Flash's interface on the right, you can see that Flypaper's approach is much more user friendly and aesthetically pleasing. The colors and thumbnails in Flypaper help first time users navigate easily through the program, whereas Adobe’s interface appears more daunting and harder to understand. This allows users to interact with Flypaper software efficiently and easily without giving up the professional qualities of Adobe Flash. Together, the numerous feature options and common sense format make Flypaper a great application. (Brian Boyer 4/3/10) (revised by Kelsey Faulkner, April 13th)

Back to Table of Contents|#contents]">Back to Table of Contents

III. Real World Application">III. Real World Application

">

 

Business">Business

Flypaper is a great tool for businesses [20] and can be integrated into business deals, presentations, websites, advertisements and much more. Because Flypaper is interactive software [21] it can easily spruce up any standard business meeting, turning lecture into productive interaction. With its professional finish and easy to use outlook, Flypaper appeals to many people. Flypaper is also affordable [22]. Businesses are always looking for ways to save money and increase efficiency and Flypaper is eager to help. Many companies have used this product and reviewed it as a valuable asset to the business world [23].

 (revised by Kelsey Faulkner, April 13th)

Education">Education

Flypaper is not only useful in corporations, but in the classroom as well. It is a great resource for both teachers and students, and is even priced differently for schools [24]. Below are lesson plans for elementary, secondary, and post-secondary levels which are or could be easily adapted to incorporate Flypaper software. These are just a few examples; with Flypaper for e-learning the possibilities are endless.

(posted by Kelsey Faulkner, April 13th)

Elementary           

File Name

What the Lesson Covers and How to Use Flypaper in the Lesson 

Lesson plan1.doc
Lesson plan1.pdf

This lesson [25] will help elementary students quicken their counting as they learn to count by fives and tens. Teachers can make a Flypaper presentation to go along with this lesson.

Lesson plan2.doc
Lesson plan2.pdf

Help students learn their geometric shapes with this Flypaper-adapted lesson plan [26]. Elementary students can see the shapes in a Flypaper presentation and practice identifying them as they flash up on the screen.

Lesson plan3.doc
Lesson plan3.pdf

This lesson [27] will help elementary students learn their basic addition and subtraction facts by watching a Flypaper presentation and using a workbook.

Secondary            

File Name

What the Lesson Covers and How to Use Flypaper in the Lesson

Lesson plan4.doc
Lesson plan4.pdf

In this lesson [28] students will be able to take a piece of literature, video tape it, and use Flypaper to make a video out of it.

Lesson plan5.doc
Lesson plan5.pdf

Using Flypaper, students can learn to make a visual and audio dictionary in this lesson plan [29].

Lesson plan6.doc
Lesson plan6.pdf

Put politics and technology together in this lesson plan [30] as students learn to make a campaign poster, commercial or slogan. Teach the art of persuasion as students use Flypaper to create their campaign.

Post-Secondary         

File Name        

What the Lesson Covers and How to Use Flypaper in the Lesson

Lesson plan7.doc
Lesson plan7.pdf 

In this mathematics lesson [31] students learn to find x and y-intercepts using a calculator. Flypaper could be used in the instruction if the teacher wanted to easily show the class the importance of finding intercepts as well as how to use the calculator to do so.

Lesson plan8.doc
Lesson plan8.pdf

This chemistry lesson [32] focuses on trying to find out how much Carbon Dioxide is in water with alkaseltzer in it. The instructor could make a Flypaper presentation showing how the students should go about their experiments.

Lesson plan9.doc
Lesson plan9.pdf
                                   

In this lesson [33] teachers inform students of the different types of chemical reactions. Rather than demonstrating each reaction live in the classroom, the instructor could create a Flypaper presentation incorporating videos of the reactions in order to save time and minimize clean-up.

 (revised by Kelsey Faulkner, April 13th)

 
Back to Table of Contents

IV. Demonstration of Educational Value">IV. Demonstration of Educational Value

">

Flypaper was originally intended for companies and businesses [34] but it can also be used in the classroom [35]. Its simplicity and low cost in comparison to other Flash versions help it appeal to educators.  Flypaper not only benefits teachers, it is also may serve as a helpful learning tool for students.  “Flypaper lets anyone with basic content creation skills create real Flash content” [36]. Teachers and students alike can easily learn to use and create with Flypaper Software. It is very similar to creating a project in Power Point, a system students of all ages are familiar with.  Students and teachers could create games and/or story boards that relate to class material and enhance the learning experience. Flypaper is a great way for students to do hands on activities that coincide with what they are learning in the classroom; instead of doing a poster or PowerPoint presentation they could create a project using Flypaper. 

Beyond providing a creative outlet, Flypaper also creates a cooperative environment, allowing students to work together as “a team of people” [37].  This interclass cooperation helps to develop teamwork and communication skills among students. Flypaper can also provide collaborative opportunities between students from different schools, states, or even countries. This international aspect opens the door for great educational experiences.   

Flypaper software also allows for something known as e-learning [38].  E-learning is when a person is taught to do something step by step on the computer, internet, or etc.  With Flypaper teachers can create e-learning lessons for students which they complete on their personal computers in a non-traditional classroom setting. 

Using Flypaper, teachers can be creative and efficient, and save money at the same time with Flypaper verses traditional Flash software [39].

 (revised by Kelsey Faulkner, April 13th)

Back to Table of Contents

V. How is Flypaper used internationally?">V. How is Flypaper used internationally?

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Flypaper benefits the international community in several ways. In the business world, Flypaper helps companies stay competitive by providing software through which to create and maintain professional websites and advertisements [40]. The number of online businesses and catalogs is continuously growing; consumers are faced with virtually hundreds to thousands of options via the web and often judge the appearance and overall professionalism of a site in buying goods and services. Whether you live in Austria or Australia you may witness the professional, finished products of Flypaper web design while shopping online or surfing the web. But Flypaper does not need to be in a finished format in order to be used internationally [41].

 While Flypaper products may be viewed from almost anywhere via the internet, they can also be created from almost anywhere. Flypaper may be installed on any (1 GHz Pentium processor or higher) computer equipped with Windows 7, Windows Vista or Windows XP, 2 GB of RAM, Adobe Flash Player  version 9.0.115.0 or later, and Microsoft .NET Framework 3.5 SP1 [42]. Companies with international employees or employees that frequently travel con continue to communicate and share information through Flypaper [43]. The only requirement is for all parties viewing/editing Flypaper to have legally purchased rights to the software and a seat in the Flypaper community. Flypaper represents their program as seldom having content “created by just one person. More often it’s a team of people within a company, between multiple departments, or even between a company and their agency partners. Online collaboration is a powerful way to expedite the project by streamlining the review and approval process” [44].

Flypaper offers further features which are useful in an international business community, briefly summarized in the following statement taken directly from the Flypaper website: “Train employees faster. Deliver compelling marketing initiatives before the competition. Complete projects quicker. Provide unique value to your clients” [45].
Although originally designed for companies, [46] Flypaper can also benefit educators, entrepreneurs, and anyone interested in sharing information internationally.  Using the Flypaper community anyone can share their Flypaper story, either with the community at large or with select users [47]. If teachers from separate countries are working to create an interactive lesson plan, (for example, a virtual study abroad program) they may choose to share their finished stories only with their international education partner. With the Flypaper privacy options users have more freedom in controlling how their products are used, whether in the international world or by particular collaborators [48].

 (revised by Kelsey Faulkner, April 13th)

Back to Table of Contents 

VI. References">VI. References

">

 

[1]  http://www.flypaper.com/company/management

[2]  http://www.flypaper.com/company/management

[3]  http://www.flypaper.com/company/management

[4]  http://www.jigsawhealth.com/resources/pat-sullivan

[5]  http://www.flypaper.com/product/flypaper-platform

[6]  http://www.flypaper.com/businesses

[7]  http://www.flypaper.com/track

[8]  http://www.flypaper.com/product/faq

[9]   http://www.flypaper.com/product/pricing

[10] http://www.flypaper.com/product/faq

[11] http://www.youtube.com/watch?v=eur4RkNJeYs

[12] http://www.youtube.com/watch?v=LC4JJYqk-o8

[13] http://www.youtube.com/watch?v=EOZa-UlBIwU

[14] http://www.youtube.com/watch?v=uQi-Yw1djV4

[15] http://www.flypaper.com/testimonials

[16] http://www.flypaper.com/testimonials

[17] http://www.adobe.com/

[18] http://www.flypaper.com/product/faq

[19] http://www.flypaper.com/flypaper-flash-captivate

[20] http://www.flypaper.com/partners

[21] http://www.flypaper.com/create

[22] http://www.flypaper.com/

[23] http://www.flypaper.com/testimonials

[24] http://www.flypaper.com/product/pricing

[25] Lesson Plan 1

[26] Lesson Plan 2

[27] Lesson Plan 3

[28] Lesson Plan 4

[29] Lesson Plan 5

[30] Lesson Plan 6

[31] Lesson Plan 7

[32] Lesson Plan 8

[33] Lesson Plan 9

[34] http://www.flypaper.com/product/flypaper-platform

[35] http://www.flypaper.com/product/view-samples

[36] http://www.flypaper.com/create

[37] http://www.flypaper.com/collaborate

[38] http://www.flypaper.com/flash/e-learning

[39] http://www.flypaper.com/flash/e-learning

[40] http://www.flypaper.com/product/faq

[41] http://www.flypaper.com/collaborate

[42] http://www.flypaper.com/product/faq

[43] http://www.flypaper.com/collaborate

[44] http://www.flypaper.com/collaborate

[45] http://www.flypaper.com/company

[46] http://www.flypaper.com/product/flypaper-platform

[47] http://www.flypaper.com/product/faq

[48] http://www.flypaper.com/collaborate

 (revised by Kelsey Faulkner, April 13th)

 
 
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